What We Do
We design marketing strategies and all of the supporting digital and traditional tactics. We help clients strengthen their brands, increase awareness, drive more traffic, and convert more leads.
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How We Do It
We start by asking questions. The most important question we ask is “why would a prospect choose to work with your company rather than your competitors?” After we have a thorough understanding of the situation, we develop a plan, assemble an experienced team, and design and develop tactics. We then measure everything to ensure ROI.
Why We Do It
First and foremost, we love what we do. We enjoy the challenges of helping our clients navigate the ever-changing marketing landscape to achieve their goals. We love using design to simplify the complex business challenges our clients face.
Smart design starts with a plan. Our integrated marketing strategies bring together the best mix of digital and traditional marketing tactics to help you achieve your goals. Our proven process and digital marketing platform helps us execute, measure and achieve success.
We assemble an experienced team of “A-players” with the right skills to solve your challenges. We keep our overhead low, staff lean and forgo the fancy offices so your marketing dollars go farther.
Business is moving faster than ever—so you should too. With a solid plan in place, we can help identify the “low-hanging fruit” and prioritize your marketing activities. Our experience and proven process also allows us to create and implement tactics quickly.
Meet the Team
Jeff T. Muller
For over 20 years, Jeff has combined his love of design with a business owner’s mindset to help companies in the areas of marketing and design.
Prior to starting Muller Design in 2002, Jeff served in senior design roles for Crowe Chizek, Digital Commerce, and Watermark Software.
Jeff’s first website design was for Michigan-based law firm, Varnum, in 1996. As part of the Digital Commerce team in 1997, Jeff helped Bissell Corporation start selling vacuums online.
Kristy Durian Muller
Account & Project Management
Kristy has 23 years of marketing, public relations and account management experience. She joined Muller Design in September 2011, working in account management and public relations. Prior to working at Muller Design, from 2005 to 2011 Kristy was director of communications at Grand Rapids Christian Schools. There she demonstrated the ability to understand and communicate the vision of Christian schools and the unique role they play within their communities.
616.406.8826 | Email
Matt has over 10 years of development experience. As a lead developer with Muller Design, Matt’s responsibilities include web development, email marketing and SEO. Matt has also completed Google’s Certified Partner Program.
Matt serves as a marketing committee member with Great Start of Ottawa County, and also volunteers his time with the Grand Rapids Civic Theatre – where he serves on the marketing and development committee and donates photography services to help promote their shows.
616.308.7832 | Email
Web & Graphic Designer
Highly creative and technical problem solver with a passion for conceptualization and implementation of web and graphic design solutions. Passionate about helping to drive creative marketing strategies from concept to completion while overseeing projects that require specialized knowledge of web methods and design techniques. Along with many years of professional experience I bring a positive attitude that adds layers of value to the client experience and teamwork atmosphere.
Social Media Coordinator
Alison is our digital and social media coordinator. Her responsibilities include developing and managing our clients’ social media strategies, copywriting for multi-platform sponsored promotions and curating content. She also generates and analyzes digital media analytics. Alison is a graduate of Michigan State University in advertising management, and is currently pursuing her BFA in graphic design from Kendall College of Art and Design,
Alison is proficient in Adobe Creative Suite, Sketch, and InVision, as well as social management software: Sprout, Buffer, and Hootsuite.
In 2017 Alison spent six months working in Sydney, Australia as a social content manager. In her spare time, Alison enjoys travel, coffee shops, rockclimbing, and skiing. She is a recent newlywed and very much enjoyed her honeymoon in Thailand.
The Rest of the Team
When we’re assembling a team of experts around our clients’ specific needs, we also contract with our highly-skilled strategic partners (also known as “A-players”). These are strategists, developers, designers, photographers and copywriters that share Muller Design’s pursuit of smarter-leaner-faster marketing.
This “virtual team” approach also allows us to keep overhead low while providing high quality work that’s on-target, on-time and on-budget.
We have worked with several large agencies, but have often found Muller Design’s work to be better. Muller Design provides more responsive and personal service than the larger agencies. They listen to our ideas and our goals and then translate them into designs and pieces that are exactly what we need to attract our target audience.
Amy Orr, Admissions Director, Grand Rapids Christian Schools