Social Media

Filter Articles:
Digital Marketing
Email Marketing
Industrial Marketing
Manufacturing Marketing
Marketing Strategy
Search Marketing
Social Media
Uncategorized
Web Design
Digital Marketing
Email Marketing
Industrial Marketing
Manufacturing Marketing
Marketing Strategy
Search Marketing
Social Media
Uncategorized
Web Design
Clear Filters

Here’s a Website Design Framework that Will Increase User Engagement and Leads

A company's website is one of its most important marketing assets, so it's important to spend the time planning, designing, developing the site so it generates user engagement and leads. Key components of an effective webpage that engages visitors and converts them into leads can be summarized by the acronym: BASIC. Benefits—Instead of leading with features of your product or … Read More

Digital Marketing Work Samples (2021)

Brand Identity and Positioning: AMI Bearings LinkedIn Ad As a mid-level player in the hyper-competitive and price-driven bearing market, AMI had to differentiate from larger conglomerates who could beat them on price. We discovered that because of AMI's smaller size, they were more nimble and adaptable. They had the ability to offer customization without impacting price or delivery. The larger … Read More

How to Generate More Awareness and Leads Using LinkedIn

One of the most effective tactics for generating more awareness and leads is LinkedIn. With over 500 million users, there’s tremendous potential to connect with new customers. Unfortunately many companies and individuals aren’t tapping the true power and potential of LinkedIn.  In the spirit of keeping things simple, here are five steps to start using LinkedIn more effectively: Identify your … Read More